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Brazil is the biggest economy in Latin America and the 10th largest in the world. While most countries have yet to recover from the recent downturn, Brazil is expected to grow its economy by 6% this year. Brazil is already an important source of visitors for many destinations. With its dynamic economy, growing population, and political stability, Brazil’s travel market is poised for rapid growth.

TravelStyles Brazil is a comprehensive study of Brazilian international travelers intended to identify opportunities in Brazil for your organization and to help you realize them. TravelStyles Brazil will document:

  • The size and characteristics of the Brazilian international market
  • Where Brazilians go and where are they likely to go in the future
  • How Brazilians’ lifestyles and attitudes shape their travel decisions and travel styles
  • Their motivations for travel, the experiences they seek, and how they are changing
  • How to most effectively reach your target travelers—relative importance of traditional media, the Internet, travel agents, tour operators, etc.
  • At what rates Brazilians are adopting new digital and mobile technologies for travel

TravelStyles Brazil will be fielded in the fall of 2010. For pricing and further information, including the addition of proprietary questions, please contact Heather Hardwick.

 

 
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