Menlo Consulting Group, Inc. is pleased to announce new research on the Medical Tourism Market. For years, residents of other countries have traveled to the United States for medical attention, checkups, surgery, etc. The reverse, Americans venturing offshore for such purposes, is a relatively new and growing trend that has been fueled primarily by skyrocketing health care costs in the United States. Menlo Consulting Group's 2010 Medical Tourism study will provide you with the information you need to develop marketing plans and programs to benefit from this trend.

This study sizes the U.S. market for international medical tourism and addresses the key characteristics of Americans in the market for medical procedures abroad. It answers the following questions:

• How likely are Americans to travel abroad for medical procedures?
  
• What is the profile of these potential medical tourists?
  
• What attitudes and characteristics do they share that makes them more amenable to offshore health care alternatives?
  
• How is the economy impacting these potential medical tourists?
  
• What destinations and providers are courting and facilitating this kind of travel?
  
• How will the new healthcare legislation impact the growth of this segment?

This study draws on proprietary quantitative data on U.S. international travelers, and on interviews with key stakeholders including hospitals, insurance companies, and travel trade involved with destinations already engaged in this developing market.

For pricing and further information, please contact Heather Hardwick .